Innovation

Domaine Serene and Saverglass: A Success Story in Lightweighting

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For more than 35 years, Domaine Serene's signature Cépage bottle has reflected the craftsmanship, elegance, and uncompromising quality that define one of the world's premier wine estates. 

When the winery set out to reduce its carbon footprint, the challenge was clear: create a lighter bottle without changing the iconic design that had become synonymous with the brand.

Working in partnership with Domaine Serene, Saverglass developed a "rightweighted" Cépage Eco bottle that preserves its distinctive silhouette, premium performance, and timeless aesthetic while reducing the bottle's weight by more than 200 grams. 

The result is a meaningful step forward in sustainability that lowers carbon emissions, strengthens a global brand, and demonstrates that environmental responsibility and luxury craftsmanship can go hand in hand.