Considered one of England's leading premium gins, Plymouth is an authentic dry gin that has been awarded PGI (Protected Geographical Indication) status. It is produced exclusively in the city of Plymouth in southern England, by the oldest gin distillery that is still in operation in the country. The original recipe has remained unchanged since 1793.

In recent years, the increasing popularity of premium, gin-based cocktails—such as gin and tonic—among consumers has consistently attracted attention to the category, resulting in increased competition. In response, the English brand decided to reassert their presence by creating a bottle in line with the brand's values and history, replacing the art deco style of the previous packaging with an all-new design. 

In order to modernize the packaging while still maintaining the spirit of the brand, Plymouth Gin selected the agency Design Bridge to come up with a take that offers a new interpretation of the company's classic style. 

In particular, the bottle was inspired by the history of the Black Friar's Distillery. Built in 1431, the site is best known for being the last place the Founding Fathers stayed before setting sail on the Mayflower for the New World. 

Saverglass has created a unique bottle, staying true to the agency's vision. Its authentic shape and slightly hammered surface--which makes it seem like the glass has been weathered by time--ensures that the product stands out. 

The bottle is made using a custom shade of pale green tinted glass, reminiscent of bottles from times gone by. Saverglass focused on the engraving on the bottle: the fine, clearly legible lettering highlights the founding date of the company (1793) as well as the name of the distillery.